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Biography

Want to reach more decision makers? Create a sense of urgency? Accelerate your sales cycle? I can help.

Together, we can produce compelling content and provocative selling tools -- executive presentations, white papers, case studies, site copy, and blog posts -- to engage more prospects and close more business.

My company Manasco Marketing Partners (www.ManascoMarketing.com) specializes in creating thought leadership marketing and sales enablement solutions that help you more powerfully articulate your value proposition.

Prior to launching Manasco Marketing Partners, I was a consultant for Prime Resource Group (which specializes in sales performance consulting for companies engaged in a complex sale), Knowledge Capital Group (which focuses on analyst relations for enterprise technology companies), and Peppers and Rogers Group (which specializes in "one-to-one," relationship marketing for F500 companies).

I am producer of the thought leadership strategy blog Illuminating the Future and the executive journal, Elevation Quarterly. My forthcoming book is called Provoke Your Prospect: How to Create Urgency When Buyers Drag their Feet.

In addition, I've written for Harvard Business Review; The New York Times; RainToday; CIO Magazine; Intelligent Enterprise; CNET/ZDNET; Marketing Management; Sales and Marketing Management; 1to1 Magazine; Reason Magazine; and many other media outlets worldwide.

You can reach me at 512-415-7936 or via email at Britton at ManascoMarketing.com . Visit Manasco Marketing Partners at www.ManascoMarketing.com